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John Marshall

Take the Plunge into Planned Giving in 2021

By All Posts, Donor Cultivation, Education, News You Can Use, Planned Giving No Comments
2020 forced many nonprofits to think about establishing long-term sustainability. When the inevitable recession comes along and traditional fundraising must be put on pause, what programs do you have in place to fill the gaps? This is where a robust planned giving program can really come in handy.  Properly orchestrated, a planned giving program can provide wonderful benefits to your…
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A Fundraising Mantra During COVID-19: Keep in Touch with Your Donors

By All Posts, Commentary, Donor Cultivation, Fundraising, News You Can Use, Planned Giving No Comments
By John Marshall Senior Consultant No corner of our society has escaped the impact of COVID-19, including the non-profit sector. Charitable organizations have been forced to look at how they are delivering services and their fundraisers are being counted on more than ever to raise the funds needed to keep the doors open. It hasn’t been easy, yet there is…
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Successful Searches Accomplished in 2018

By All Posts, Byrne Pelofsky Client Fundraising Success, Current Events/News, Insights, Senior Living, Uncategorized No Comments
Having engaged in searches to fill strategic positions for our clients, Jeffrey Byrne + Associates is pleased to announce the placement of the following fundraising professionals: Stephanie Sullens has been hired to serve as the Chief Advancement Officer for the Kansas City-based Polycystic Kidney Disease Foundation Alexa Sorensen has been hired to serve as Director of Development at the Covenant…
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A Special Christmas Gift

By All Posts, Commentary, Insights, News You Can Use, Senior Living, Uncategorized 2 Comments
John Marshall Senior Vice President As our family looks forward to another holiday gathering, I can’t help but reflect on the numerous Christmas experiences we have shared over the past 50 years, starting with my wife Gwen and I as newlyweds all the way to, well, now. Christmas is such a special time for us as family members travel great…
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Little Things Make the Difference

By All Posts, Insights, News You Can Use, Organizational + Personal Development, Volunteers No Comments
John Marshall Senior Vice President My wife and I were recently quite nicely entertained by the movie Knight and Day starring Tom Cruise and Cameron Diaz. It’s not for everyone, but we like action movies and there was plenty of it in this fast-paced film. During a lull in the movie Diaz asks Cruise what makes him so successful as…
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Salvation Army Advisory Boards: In the Vanguard of the “Army Behind the Army”

By All Posts, Boards + Leadership, News You Can Use, Organizational + Personal Development, Volunteers No Comments
John Marshall Senior Vice President For the past 42 years, I have had the opportunity to work with a great number of Boards throughout the nonprofit sector: higher education, healthcare, culture and the arts, human services, etc. I have had many extraordinary experiences with a wide range of Boards” many functioning beautifully, some so-so and occasionally, well, some not so…
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A Remarkable Act of Generosity

By Donor Cultivation, Fundraising, Major Gift Solicitation, News You Can Use, Stewardship No Comments
John Marshall Senior Vice President We have all heard about donors making million-dollar-plus gifts and the impact such generosity had on the recipient charity. Americans are clearly the most generous people on the face of the earth with million dollar gifts occurring annually in the thousands. Like most fundraisers, I think about what truly motivates a person to give that…
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Charitable Distributions from your IRA

By Annual Giving, News You Can Use, Planned Giving No Comments
As you look to year-end charitable giving, you might be wise to look at the many benefits available to you through making a qualified charitable distribution (QCD) from your Individual Retirement Account (IRA). As a result of the passage in 2015 of the Protecting Americans from Tax Hikes Act (PATH), QCD’s, after years of debate and delays, have finally been…
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Essentials to Starting a Planned Giving Program

By All Posts, Fundraising, News You Can Use, Planned Giving One Comment
John Marshall Senior Vice President Over the years, I have had the opportunity to speak with many organizations about the merits of including Planned Giving as a component of their overall fundraising program. These have been organizations that were primarily in the process of considering the addition of Planned Giving but were somewhat hesitant to “take the plunge” for any…
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Upon Further Review: More on Managing Boards of Directors

By All Posts, Boards + Leadership, News You Can Use, Organizational + Personal Development, Stewardship, Volunteers No Comments
John Marshall Senior Vice President Last year, I wrote an article entitled “Nonprofits, Boards and Managing Expectations: A Two-Way Street.” My effort was intended to share with the fundraising professional a few insights on what it takes to transform a Board from “good to great” (in the words of one terrific author, Mr. Jim Collins). I wrote about my experiences…
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