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5 Reasons to Continue Optimizing Virtual Fundraising in 2022

By All Posts, Donor Cultivation, Fundraising, Special Events No Comments

By Karrie Wozniak, OneCause Virtual fundraising became a staple for nonprofit organizations in 2020. Even though people couldn’t attend events in-person, nonprofits persevered by offering engaging virtual events, from Walk-a-thons to live streamed concerts. In fact, online giving grew by over 20% in 2020 thanks to nonprofits’ resilience and donors’ commitment to supporting causes they care about during a time…

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The Future of Fundraising Events After COVID-19

By All Posts, Commentary, Education, News You Can Use, Special Events No Comments

By Barb Bloch, Vice President of Major Gifts  If your annual fundraising events are a major source of your organization’s revenue, COVID-19 has understandably complicated your operations over the past couple of years. You most likely were forced to make the difficult, but necessary decision to postpone and cancel in-person events, perhaps many times.  But now that vaccines are widespread…

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Client Spotlight: Golden Valley Memorial Healthcare Brings State-of-the-Art Cancer Care to Rural Missouri

By All Posts, Byrne Pelofsky Client Fundraising Success No Comments

Byrne Pelofsky is delighted to feature the work of our client, Golden Valley Memorial Healthcare (GVMH) located in Clinton, Missouri. GVMH is a leading rural healthcare organization providing access to highly trained medical specialists that provide a full-range of services. Since 1972, GVMH has been providing compassionate, friendly, quality care for patients close to home. Over the years, GVMH has…

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Top 5 Ways Nonprofits Can Use Giving USA 2022

By All Posts, Commentary, Giving USA No Comments

Giving USA is the most trusted annual report on the sources and uses of philanthropy in the United States, but it’s also a valuable resource in helping us improve philanthropy.  Nonprofit organizations can use Giving USA 2022 data to help identify trends as well as opportunities to strengthen their fundraising in the coming years. Case in point, Giving USA 2022 highlighted several important trends in philanthropy like:…

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4 Tech-Fueled Strategies to Elevate Your Nonprofit’s Image

By All Posts, Capacity Building, Database Management, Donor Cultivation, Fundraising, Technology No Comments

It’s hard to understate the power of your nonprofit’s image and public persona. Your image builds trust in your organization. When supporters trust your brand, they believe that you will use their donations for furthering your cause how you say you will.  Your image builds awareness around your work, associating your nonprofit with the mission area that you serve. It…

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Your Nonprofit Website: 4 Tips for Boosting Conversions

By All Posts, Education, Nonprofit Marketing, Technology No Comments

In the age of the internet, it’s become more and more difficult to capture the average web surfer’s attention. That’s why nonprofit organizations need web pages that not only feature quality content but also incorporate engaging, user-friendly design that can attract new donors.  Design plays a critical but easily overlooked role in driving revenue through conversions. Conversion rate (the rate…

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Fundraising on the Edge of Economic Instability

By All Posts, Commentary, Current Events/News No Comments

Fundraisers are nervously watching the economic indicators and stakeholders’ reactions to the ups and downs of the stock market.  Do we batten down the hatches? Do we ride it out, hoping for the best?  What is the right move at this time? The good news is that, historically, giving during a downturn has dropped by only 0.5%.  Even during the…

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Future of Philanthropy: How Impact Investing Is Advancing Philanthropy

By All Posts, Commentary, Fundraising, Insights No Comments

By Katie Santambrogio Principal, Social Impact Collaborative Consulting Senior Consultant, Byrne Pelofsky  Foundations and nonprofit organizations have been engaging in impact investing since the 1960s. However, the last decade has seen the nonprofit sector take a greater strategic approach. By aligning endowments, investment portfolios, and cash management tools with mission-centered work, organizations are putting targeted social impact ahead of traditional…

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Giving USA 2022: Americans gave a record $484.85 billion to charity in 2021 thanks to a strong stock market and GDP

By All Posts, Current Events/News, Giving USA No Comments

According to Giving USA 2022: The Annual Report on Philanthropy, American individuals, bequests, foundations and corporations gave an estimated $484.85 billion to U.S. charities in 2021. Thanks to a strong year for the stock market and GDP, 2021 giving nearly kept pace with inflation following 2020’s record giving year and outpouring of support for the nonprofit sector. Giving USA, the…

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Client Success Story: Missouri Valley College Receives $1,200,000 from the U.S. Department of Education

By All Posts, Byrne Pelofsky Client Fundraising Success, Grants No Comments

Byrne Pelofsky is proud to announce that our client, Missouri Valley College, will receive $1,200,000 from the U.S. Department of Education under the Rural Postsecondary and Economic Development program. Missouri Valley College is one of two Missouri grantees, which were announced by the office of Senator Roy Blunt last week. The Rural Postsecondary and Economic Development Program provides resources to…

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