JB+A Executive Vice President Judy Keller recently celebrated National Philanthropy Day with the Siouxland Chapter of the Association of Fundraising Professionals and led an educational session “Making the Case for Support.” The first criteria for success in any fundraising endeavor is a Case that is Valid, Realistic and Universally Accepted. The Case must be made in terms of factual data that will validate it, be realistically presented as though seen through the eyes of the prospective donor and have universal appeal by demonstrating potential benefits to the majority of, if not all, stakeholders. The presentation described all the components of a Case, explained multiple uses for a Case and walked participants through a step-by-step plan for building a solid Case for their organizations.
Thank you, Siouxland Chapter of the AFP, for celebrating National Philanthropy Day with JB+A!
Is your nonprofit looking for a speaker to lead an educational or professional development session? Contact JB+A and learn more about our workshops and presentations to help your organization achieve fundraising success.